August 22, 2018 In By admin

Twiggie & Rose

Twiggie & Rose

 

 

2018
Identity, Packaging 
Mexico

Twiggie & Rose is a truly natural, organic & high-performance skincare, handcrafted in small batches, in Los Angeles, California. Effectively blended with nutrient-rich and anti-inflammatory oils, this facial oil is formulated to accelerate cellular turnover and clarify the skin, delivering intense hydration and defend against free radical harm.

 

Such a unique oil blend needed a sophisticated identity and packaging that would portrait the finesse and care considered in the rich oils. We created a bespoke serif with warm feminine highlights with high legibility. A unique box brings tactile finishes with subtle touches of rose gold foil.

 

All items in the stationery were considered to maximum attention to detail.

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May 14, 2018 In By admin

Carmin y Celeste

Carmín y Celeste

 

 

2017
Identity, Collaterals
Mexico

Carmín y Celeste is an image consultant studio based in Guadalajara, Mexico. Led by Karen Gresati, a savvy personal stylist, Carmín y Celeste guides people to create a remarkable impression of themselves and feel confident, by learning their most favorable colour palettes, hair & wardrobe styles.

 

Our naming proposal embraces the idea of two colours, a warm one — Carmín, and a cold one — Celeste, to represent in a metaphoric way, how temperature could be balanced in a person to enhance their true self.

 

Menta developed a sophisticated logotype and stationery in black & white with a touch of silver foil, to reflect the brand’s attributes of elegance and purity.

 

Carmín y Celeste. Embrace individuality, beautifully.

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May 15, 2018 In By admin

Pragma

Pragma

 

 

2016
Identity, Collaterals
Mexico

Pragma is an architecture studio based in Guadalajara, Mexico. The challenge was to help Juan Antonio, to find the tone and space in his guild, that would capture his already prolofic career as architect. Simple processes, harmonious solutions. 

 

The core of his work focuses in pure, raw materials, as well as clean geometric lines. The challenge was to communicate these values in a new brand name and stationery set. The result is a design that prefers simplicity.

 

Pragma. The beauty of function that is timeless.

 

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