Camellia Milk Tea

2016
Identity, Collaterals
United States

Camellia Milk Tea is a specialized milk tea company, stemming from the co-founders’ passion for milk teas and the lack of pure, diverse milk teas in the market that go beyond using basic black and green teas and artificial powders. A fresh, modern take on teas, a centuries-old beverage, emphasizing purity and simplicity.

We designed the identity system including logotype, custom icon that represents the precise moment when a drop of milk and water fuse to form a tea leaf in the center. Typefaces are unique for the brand, creating a memorable experience.

Camellia Milk Tea. Not your average.

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